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Unlocking the Power of Video Marketing with Getech: Insights from Google's Largest UK Partner
- Laurence Scott
- Sep 17, 2025
- 3 min read
Nearing the end of last year, we had the absolute privilege of teaming up with Getech—the UK’s biggest Google partner—on a truly exciting video marketing campaign. The mission? To showcase how schools are using Google’s powerful new AI product for education: Google Gemini.
Getech had partnered with Asset Education throughout the year, rolling out Gemini across 12 primary schools. But this wasn’t just a tool for the classroom; Gemini was adopted by everyone from frontline teachers to support staff and the senior leadership team to see how AI could help the entire school trust grow and thrive.
The Amazing Power of Time-Saving Tech
Asset Education put Gemini through its paces, and the results were incredible. They’ve even won awards for their "six pillars" approach to education, which beautifully separates human-centric teaching from time-consuming administrative tasks.
By using Gemini to take care of the heavy lifting behind the scenes, teachers saved hours on admin. That extra time went straight back into what matters most: human interaction with the students. Teachers were suddenly able to adapt to different learning styles on the fly and create highly relatable quiz questions tailored to the kids' interests in a matter of moments.
Meanwhile, the senior leadership team used the AI to analyse data and deliver comprehensive reports, completely streamlining their decision-making.
Turning a Mountain of Data into a Compelling Story
Clearly, there was a massive amount of information, data, and feedback to capture. How do you condense all those amazing results into an engaging video? Well, that’s where we came in!
Working Our Magic Behind The Lens
We collaborated closely with the team at Getech to design the perfect interview questions for each school department. From there, we planned a high-efficiency content creation day to interview key staff members and mapped out a visual shot list to perfectly complement their stories.
We wanted to make sure the final video didn't just state facts, but actually showed the real, smiling faces behind the success.
"Blown Away" – From Suffolk to Google HQ!
We recently caught up with the team at Getech to see how the video has been performing for them over the last nine months or so, and to say we are proud of the feedback is an understatement!
As it turns out, the video didn't just resonate locally. Google UK, Google Europe, and even Google Global were completely blown away by the video!
If that wasn't enough to make our day, Getech's Managing Director called it
"one of the finest films they had ever done as a case study."
Driving Real Results and Real Business with Video Marketing
Beyond the lovely compliments, the video has been a massive asset for Getech's growth. They’ve been able to use it to capture the attention of organisations far beyond primary and secondary education—attracting colleges, universities, and securing a wealth of new business.
It has given their team a versatile tool to power multiple marketing campaigns, help them stand out, and drive measurable results. After all, what better way to show off the value of your product than by letting your happy clients do the talking for you?
Ready to Show Off Your Success?
Whether you run a local business, a school, an agency, or a charity, nothing builds trust quite like a high-quality, authentic video case study.
If you’d like to explore how video can add value to your organisation and start driving results, your friendly local team at Offset Films is always here for a chat.
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